Shaswau (pronounced shuh-swah’), known to most as Shea, is the Associate Marketing Director at F2 Strategy. She’s an award-winning senior marketing professional with over 20 years of in-house and agency experience, specializing in product marketing, campaign leadership, and relationship management with clients and external stakeholders. Shea has a proven track record of driving results in the automotive, entertainment, and financial services industries, with the last decade focused on fintech, retail banking, wealth management, and mortgage services. Originally from the land of Michael Jordan, Shea now resides in Southern California with her family, where she enjoys consistent sunshine and palm trees. 

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What are three words that describe how you do your job?

I’m a compassionate leader that is driven, creative and collaborative.

What are you most passionate about in your role at F2 Strategy?

I am passionate about driving growth, building strong relationships, leading, and learning.

Who or what inspires you in your job?

I am inspired by creative problem-solving and innovation; thinking outside the box and introducing fresh, impactful ideas drive me and my work.